“Marketing is no longer about the stuff that you make, but about the stories you tell.” - Seth Godin

This is probably the shortest blog I’ve ever written, but let's avoid the waffle because the explanation is in the title!

Get your nonfiction book in front of as many eyes as possible to grow your business:

1. Send it through the post as a gift to the people you want to work with. Direct Mail works! Everyone loves receiving something cool through the post!

2. Guest speak at events using a chapter of your book as the basis of your talk

3. Strip your genius-ness out of the book to write newsletters, film videos and create posts for your social media 

4. Ask people who have read it for a review and share it with others

5. Turn your book into an online course

6. Gift autographed copies to those who introduce referrals to you

7. Turn checklists and templates into lead magnets to build your mailing list

8. Use it as a PR opportunity to get in relevant local / national / international newspapers, publications and websites

9. Be invited and interviewed on Podcasts in your niche because of your book

FREE ebook for you from me with love. Download it here > 10 Powerful Ways to Transform Your Nonfiction Book into Compelling Evergreen Social Media Content

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